About the Founders



Anne Bahr Thomson
Founder and Chief Strategist of Onesixtyfourth 

She pioneered the study of Brand Citizenship and consumer motivation through years of research and thousands of respondents. Anne provides brands with direction on how they can Do Good.

author of

Do Good
Embracing Brand Citizenship to Fuel Purpose and Profit.




Norty Cohen
CEO of the integrated
creative agency, Moosylvania

Norty and his team have spent six years interviewing over 10,000 millennials to understand how and why they choose to participate with brands, what motivates them and how they market themselves.

author of

The Participation Game
How The Top 100 Brands Build Loyalty In A Skeptical World

 Join The Brand
How to Build Communities and Create Real Belonging.